四川旅游学院学报

研学旅行是主要面向中小学在校生群体的新型旅游产品,是"旅游+教育"的产物,其本质是一种体验式学习课程。研学旅行细分市场规模巨大,发展前景广阔。研学旅行细分市场对旅游管理专业学生的能力和素质提出了新的要求,条件具备的高校可面向这一旅游细分市场进行人才培养方案的改革。在专业方向课程设置上可考虑设置研学旅行概论、教育学心理学基础知识、地方旅游资源旅游文化、研学旅行实务等四大板块,培养"旅游+教育"的跨学科复合型旅游人才以应对研学旅行细分市场对旅游人才素质的新需求。

Educational tour is a new tourism product targeting primary and secondary school students. A combination of tourism and education,it is in fact an experiential learning with immense potential market prospects,which has put forward new requirements for the ability and quality of tourism management majors. Universities with qualified conditions can face this market and carry out the reform of talent cultivation plan. Courses are to include the following four groups: brief introduction to educational tourism,basic knowledge in education and psychology,local tourism resources & culture,educational tourism practice.